Reportage of winners increasingly hard to find

02-September-2021
02-September-2021 11:19
in General
by Russell Smith

Admiral's Sunset and Page Fuller continue to fly the flag for the small yard of David Weston, after back to back victories at Stratford last month, and yesterday at Worcester. Since going chasing in May, this likeable mare has only been out of the frame once from seven runs. 

Although the winning distance was just a length, Fuller had the runner-up covered, leading 3 out, and shaken up when not very clever at the final fence. The shame is that the smaller Jumps meetings outside the core season receive virtually no coverage to speak of. Weston's 5 winners this term exceed any previous efforts in eight years of holding a licence. 

Weston has provided Page Fuller, a graduate from the Pointing ranks, with 5 of her 8 winners this term, whilst her mainstay, Jamie Snowden, is yet to get into top gear.

Page Fuller and David Weston on song again at Worcester

One of the negative effects of the Covid crisis has been a reduction in the reporting of smaller fixtures. Time was when the Racing Post would send a reporter to every fixture, but attendance at the course was forbidden during the period of racing behind closed doors. Meantime, whilst racing is nearly back to normal in terms of restrictions, that coverage by journalists is now limited to Racing TV or Sky Sports, and the Post is reporting on fixtures remotley, or in the case of many evening and weekend fixtures, not at all. 

Does this matter? Well, yes, but it is incumbent upon racecourses to start generating their own reporting, as is the case at every comparably sized football and rugby club, fully engaged with its audience through a part- or full-time media executive. This is an area largely unfamilia to racecourses, who have taken as read that their fixtures would receive media coverage before and after the event. 

Ironically, this is one area where the Point-to-Point scene is ahead of the game. Forward-thinking venues are distributing meeting pre- and reviews on an ongoing basis, linking their social channels to blog-spots to increase web traffic, and devising new ticket types for sale to generate revenue. 

It's a brave new world out there, and it's time to catch up.

 

Next Event

When?

Sunday December 12th Barbury International First Race 11.30am

Sunday February 13th Vine & Craven First race 11.30am

Sunday April 10th Tedworth First Race 1.15pm

 

 

 

Join the West Mercian online auction this September for fabulous prizes. Register your interest to bid.

 

 

 

 

 

Where?

Barbury, 3m N of Marlborough, off A346, Jn 15 M4

 

Latest News

Reportage of winners increasingly hard to find

02-September-2021
02-September-2021 11:19
in General
by Russell Smith

Admiral's Sunset and Page Fuller continue to fly the flag for the small yard of David Weston, after back to back victories at Stratford last month, and yesterday at Worcester. Since going chasing in May, this likeable mare has only been out of the frame once from seven runs. 

Although the winning distance was just a length, Fuller had the runner-up covered, leading 3 out, and shaken up when not very clever at the final fence. The shame is that the smaller Jumps meetings outside the core season receive virtually no coverage to speak of. Weston's 5 winners this term exceed any previous efforts in eight years of holding a licence. 

Weston has provided Page Fuller, a graduate from the Pointing ranks, with 5 of her 8 winners this term, whilst her mainstay, Jamie Snowden, is yet to get into top gear.

Page Fuller and David Weston on song again at Worcester

One of the negative effects of the Covid crisis has been a reduction in the reporting of smaller fixtures. Time was when the Racing Post would send a reporter to every fixture, but attendance at the course was forbidden during the period of racing behind closed doors. Meantime, whilst racing is nearly back to normal in terms of restrictions, that coverage by journalists is now limited to Racing TV or Sky Sports, and the Post is reporting on fixtures remotley, or in the case of many evening and weekend fixtures, not at all. 

Does this matter? Well, yes, but it is incumbent upon racecourses to start generating their own reporting, as is the case at every comparably sized football and rugby club, fully engaged with its audience through a part- or full-time media executive. This is an area largely unfamilia to racecourses, who have taken as read that their fixtures would receive media coverage before and after the event. 

Ironically, this is one area where the Point-to-Point scene is ahead of the game. Forward-thinking venues are distributing meeting pre- and reviews on an ongoing basis, linking their social channels to blog-spots to increase web traffic, and devising new ticket types for sale to generate revenue. 

It's a brave new world out there, and it's time to catch up.

 

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